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Friday, January 30 • 9:15am - 9:50am
Activate Your Employees Through Social Media Platforms While Humanizing Your Brand
Wells Fargo

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 Activate Your Employees Through Social Media Platforms While Humanizing Your Brand

Unleash the power of your employee community to increase team engagement, brand awareness and support for your customers. This employee community has reached a new level by introducing internal social media as a truly community-based tool and not as a replacement for intranet or email.

This session will show you how to successfully use internal social platforms as "social media training wheels" to:

  • Activate and engage your team members
  • Humanize and modernize your brand
  • Provide better support for your customers and other stakeholders


Kelli Carlson, VP, Internal Collaboration Leader

WELLS FARGO

 

  

Speakers
avatar for Kelli Carlson

Kelli Carlson

VP, Engagement Leader, Wells Fargo
As Wells Fargo’s leader of Engagement, Kelli Carlson oversees social engagement for Wells Fargo Innovation Group. Her responsibilities include consulting businesses, engaging customer and partner communities, developing cross-partner digital strategies, and working to transform... Read More →

Friday January 30, 2015 9:15am - 9:50am PST
San Francisco
  General Session